Technology
India targets indigenous smartphone brand by October 2028 amid supply chain hurdles

India targets indigenous smartphone brand by October 2028 amid supply chain hurdles

The Hindu1h
THE BRIEF
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IT Minister Ashwini Vaishnaw stated that India aims to have its own locally designed and manufactured mobile phone brand by October 23, 2028.

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Industry experts note that Chinese original equipment manufacturers control nearly 70% of India's smartphone market, while Apple dominates the premium segment.

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Analysts warn that achieving genuine brand independence requires at least five to ten years of intensive research and development across hardware, software, and materials.