FIFA Proposes $20 Billion Subsidiary Plan Amid UEFA Backlash

FIFA announced plans to create a $20bn subsidiary to run the World Cup, aiming to raise $4.2bn by selling minority stakes to private investors.

UEFA strongly opposed the move, stating that football's governance and soul are not assets to be traded, while UK Prime Minister Andy Burnham criticized the commercialization.

FIFA maintains that the subsidiary will support sustainable development in football, with the proposed investor group potentially led by a vehicle founded by Joshua Kushner.