FMCG Firms Plan Price Hikes in September Quarter Amid Rising Costs

Major FMCG companies, including Britannia and HUL, are preparing to raise product prices by 1.5% to 2% in the September quarter due to sustained high commodity costs.

Despite the planned price hikes, companies report that consumer demand remains resilient, allowing them to pass on the increased input costs to the retail market.

Analysts warn that these fresh price increases could test the inflation outlook, as input costs for raw materials like palm oil and packaging remain elevated.