Economy
FM Sitharaman Urges Public Sector Banks to Modernize for Youth

FM Sitharaman Urges Public Sector Banks to Modernize for Youth

The Indian Express1h
THE BRIEF
1

Finance Minister Nirmala Sitharaman has called on public sector banks to overhaul their outreach strategies, noting that the current generation does not find traditional banking 'cool'.

2

The government plans to announce a high-level panel on 'Banking for Viksit Bharat' to align financial services with the expectations of Gen-Z and young professionals.

3

Banks have been directed to launch a nationwide outreach campaign starting October 2 to improve deposit mobilization and support the national investment cycle.