Amazon and Flipkart Hike Seller Fees Ahead of Festive Season

E-commerce giants Amazon and Flipkart have increased seller fees and introduced stricter penalties for dispatch delays and cancellations ahead of the 2026 festive season.

The fee hike comes as the competitive battle for market share intensifies, with platforms aiming to improve delivery efficiency and reduce return rates.

Small and medium enterprises (MSMEs) have expressed concerns that these increased costs could squeeze profit margins during the peak shopping period.