iPhone 17 Series Dominates Global Smartphone Shipments in Q2 2026

Apple's iPhone 17 was the world's best-selling smartphone in the second quarter of 2026, with the iPhone 17 Pro Max and 17 Pro securing the second and third positions respectively.

Counterpoint Research reported that Apple and Samsung collectively held 26 per cent of global unit sales, even as the overall smartphone market declined by 11 per cent during the April-June period.

Rising storage chipset costs are expected to drive phone prices up by 80%-85% sequentially, potentially causing a 14 per cent drop in total shipments by the end of 2026.