The Maharashtra Food and Drug Administration (FDA) has issued formal notices to several Bollywood actors, including Shah Rukh Khan and Ajay Devgn, regarding their endorsement of surrogate pan masala products.
The crackdown is part of a broader state-wide food safety drive aimed at curbing the promotion of harmful substances through surrogate advertising channels.
While some actors have defended their contracts, others like Sunny Deol have publicly stated their refusal to endorse such products, citing ethical concerns regarding public health.