Sales of Apple's first folding phone, the iPhone Duo, began on Friday, marking an early test for new CEO John Ternus after his appointment in September.
In Sydney, customers queued before 8 a.m., with engineer Simon Krishnan paying A$3,899 for a 512GB model, while pre-order demand pushed delivery dates to late January.
IDC expects Apple to capture 44% of foldable market value in 2026 on 31% of units, eventually becoming the market leader by 2027.