Economy
Consumer Watchdog CCPA Imposes ₹10 Lakh Penalty on Rapido for Misleading Dark Patterns
The Hindu1d
THE BRIEF
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The Central Consumer Protection Authority imposed a ₹10 lakh fine on Roppen Transportation Services, operating as Rapido, for unfair trade practices and misleading advertisements.
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The penalty addresses dark patterns where the app used 'Confirm Shaming' prompts urging riders to pay extra before ride confirmation under the guise that drivers refused lower fares.
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The CCPA noted that its broader examination of other ride-hailing aggregators such as Uber and Ola regarding dynamic pricing and tipping remains ongoing.