Union Health Ministry Proposes Tighter Ad Curbs for Prescription Drugs

The Union Health Ministry proposed extending prescription medicine advertising restrictions to drug retailers, wholesalers, and distributors under the Drugs Rules, 1945.

A draft amendment notified via Gazette notification G.S.R. 861(E) requires prior Central government sanction to advertise drugs listed under Schedules H, H1, and X.

The proposal stems from recommendations made at the 93rd meeting of the Drugs Technical Advisory Board to reduce risks associated with unauthorised promotion and self-medication.