Dolby Vision 2 to Bring Cheaper HDR to Budget TVs

Dolby Laboratories confirmed that Dolby Vision 2 will be cheaper to license than its predecessor, enabling its integration into more budget-friendly television sets.

The company claims the new HDR standard offers better value and improved picture quality, with initial rollouts already appearing on select Hisense models.

Shareholders are monitoring the rollout as Dolby pushes for wider adoption of its VVC IP, aiming to standardize high-quality HDR across the global market.