Economy
Titan Deepens Focus on Mechanical Horology with Vetra Platform

Titan Deepens Focus on Mechanical Horology with Vetra Platform

The Hindu2h
THE BRIEF
1

Titan Company CEO for Watches Kuruvilla Markose announced that the company's mechanical watch business has grown nearly fivefold over the past three years.

2

Titan expects the mechanical segment to expand from approximately ₹270 crore last year to ₹350 crore by the end of the current fiscal.

3

The company launched its in-house automatic movement platform, Vetra, featuring a 72-hour power reserve to cater to rising consumer demand for premium craftsmanship.